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PR & Communications Specialist
LIFEPOWR strives to be a diverse and inclusive workplace. We encourage applicants from different backgrounds, cultures, genders, experiences and perspectives to apply.
We are looking for someone to join our small, cross-functional marketing team and take ownership of our public relations activities, while assisting on a broader range of marketing and communications activities.
An impression of the challenges waiting for you:
You will create exciting stories to spread awareness for LIFEPOWR and use your journalistic contacts to ensure they reach a wide audience.
You will write press releases, media alerts, newsletters, blogs and/or case studies to spread the word about our achievements, partnerships and new solutions.
You will proactively pitch ideas to podcasts, radio, TV, print and online media, and other channels to increase our reach.
You will build and maintain relationships with clients, journalists and other media personnel to help build our brand and strengthen our network – via events, email and/or LinkedIn.
You will work closely together with our growth, sales and product teams to come up with new storylines, develop new campaign ideas and ensure that all external communication is accurate and up to date.
You will develop campaign strategies on how we can best reach our target audience and discover new markets. Analyze the success of campaigns and use this to inform future PR strategies.
Why do you match with us
First of all you believe in our mission and you're eager to grow our tech start-up.
Energy is our focus: not only in our products and services, also in our spirit!
You fit our mindset of transparency and open communication, focus on durability and growth, and responding fast.
Your good portion of humor is appreciated very much!
Your focus is broad: not only are you strong in using your technical skills, but your open mind towards international collaboration, to flexibility in tasks and responsibilities etc. makes the difference.
Getting your hands dirty? Not a problem for you with your down to earth and hands-on mentality!
What we expect
You are a born organiser.
You have a high inner drive to provide the best solution.
You can work independently, and you are not afraid to make impactful decisions.
You are a fluent communicator.
You are result-driven, and you can handle hard deadlines.
You are highly conscientious, driven to deliver quality results, yet able to deal with time and resource constraints.
You have existing media contacts in the Belgian climate tech or energy tech space
You have experience turning technical topics into easy-to-understand, attention-grabbing stories
You have a love for meeting new people and proactively building relationships
You have an understanding of the energy industry
You have a PR/marketing background: an education in communication, media or marketing related fields or similar through experience.
You know the basics of psychology and the principles of influence.
You know what's happening in the green energy landscape.
You have experience building favourable relationships with press (on-and offline media).
You have a proven track record of executing the full PR mix
You speak and write Dutch and English on a professional level.
You know how to report timely on results and progress according the predefined KPI's.
What's in it for you
You will be able to contribute to a social relevant subject in an environment that responds quickly to changes.
We will give you a lot of independence and the possibility to generate ideas and making impactful decisions.
You will work in a cool and international environment where open communication and fun at work go without saying.
We will return to you the flexibility that you give us: in working hours, in workspace, in responsibilities,… in mindset.
At any moment you will discover something new and challenging… You will get the opportunity to grow, following your talents and ambitions.
And last but not least: a remuneration package tailored to your added value to the company.